hub logo

Originally uploaded by georgeaye.

I probably sent out the largest bcc’d email I’ve ever written today. It was a ‘press release’ for HUB and I can now tell you all with great satisfaction, that this project is finally out.

Very simply, HUB is an idea for t shirts that’s been knocking around in my head for years. Take a pair of three letter airport codes of any trip and put them onto a t shirt. Then place the same two codes in reverse order on the back for the return. That’s it. You’ve got yourself a Round trip t shirt. Pretty simple huh? And pretty easy to rip off too. I just hope that it can get enough recognition and establish itself before it gets copied to death. If it’s a hit, then great. If it’s a dud, then at least I’ll know that I did my best to make it real.

Right now, HUB is only offering ‘routes’ as shirts from my home town, Chicago. And it’s a way for me to bring some well deserved attention to Chicago. I think that New York has enough fan boys.

Thanks for everyone that helped in the last few weeks of beta testing. And a huge, huge thanks to Derek Snape who made the site all in Flash, including the dope shopping cart database. He is a very clever man.

So please proceed in an orderly fashion to our departures terminal. From this Chicago based flight crew, thanks for flying HUB.